Valentine's Gifts - Is It Just For New Couples?

How long have you been in your relationship? How many Valentine's Days have you had together? How many Valentine's Day gifts have you received? Do you remember each one, have there been so few it's easy to remember?

Recent research has that 60% of Brits receive their best Valentine's Day gift in the first year of their relationship. 23% of those people received jewellery during the honeymoon period.

The honeymoon period varies between 9 months if you are between 16 - 24 and 2 years if you are 45 - 54.

The stats reveal that the longer you are in a relationship the less likely you are to make an effort. As my parents are approaching their 40 year wedding anniversary and they still do gifts we hope to be doing the same. Their gifts are never extravagant but a minding to show that they are still thinking of one another. We plan to always do the same. After all it's never about the money - just the thought!

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My parents, and us, are thankfully not part of the 20% of couples who stop giving gifts after the first few years of a relationship. Or the 10% who stopped giving gifts all together after the first year!
Protect Your Bubble conducted the study as they insure gadgets, including phones and jewellery. they point out that if you do receive jewellery it might be worth insuring it!

Here are the stats when it comes to your probability of receiving jewellery:

Interestingly the likelihood of receiving jewellery varies widely between cities:
The results show that you are 33% more likely to receive jewellery, in your first year, if you are living in Southampton or Sheffield (44%) than in Bristol or Liverpool (11%).

The study also showed that Brits love a sentimental gift with a high percentage opting for a photograph or something sentimental (definitely Laura and I).  But by the 5th year only 4% of couples opt for a thoughtful gifts and, according to the research, Bristolians are the least sentimental of all cities though. 

Unsurprisingly flowers are still the top gift, 40% of couples receive them in the first year with dinner as the second option with 27% of couples heading out. 

If you are looking for something thoughtful, a little bit different and cost effective - no matter how long you have been in a relationship then check out our post on Valentine's Gift Ideas. 

And remember: